Business

Breaking News, Fallen Heroes & New Business: My Year In Review

2014

Breaking News

I first decided to become a journalist when I was a kid.  I just loved breaking news.  Whenever there was a big story happening, my eyes and ears would be glued to the television or radio.  I would ferociously devour every articles about that story in newspapers and magazines.  Whether it was the Monica Lewinsky sex scandal or the 9/11 terror attacks, I became a news addict.

But something changed this year.  2014 was just full of bad news, starting with the MH370 disappearance.  How does a plane just disappear into thin air?  It really hit home with me because I once flew Malaysia Airlines to Kuala Lumpur years ago on business and know of at least one person who has actually flown on that flight to Beijing within the last year.  At first I was addicted to that “breaking news,” for the first month, although there hadn’t been any real news about MH370 since the day it disappeared.  But after that month it became so clear that the plane may never be found and it just made me sad to watch the story play out.

And then after that, it just became one depressing story after another.  Another Malaysia Airlines plane is shot down over Ukraine, airstrikes in Gaza, school shootings, Ebola, Boko Haram, the CIA torture report and the ongoing war on black males.

This year we lost some really great people like Maya Angelou, Ruby Dee, Amiri Baraka, Nadine Gordimer, Pete Seeger, Tom Menino, Gabriel Garcia Marquez and most sadly Robin Williams.  One of my heroes Stuart Hall also passed away this year.  He was one of the reasons I minored in post colonial studies in college and his communications theory even influenced my ideas around branding and marketing for my business.
However, when I heard about the beheading of Jim Foley by some “aspiring rapper” in ISIS, I had to just stop looking at the TV because I literally felt sick to my stomach that something like that could happen to a fellow journalist.

Now I just try to meditate to take my mind away from the horrors happening on this planet, even if it is just for a few minutes.

Fallen Heroes

I grew up watching the Cosby Show literally.  I remember when I was a kid, I was only allowed to watch TV one night during the school week and that was on Thursday nights when the show was on in the late 1980s and early 1990s.  My parents were big supporters of Bill Cosby’s family values philosophy.  Sometimes I would wonder what it would be like to be Rudy or Vanessa and have Dr. Huxtable as my dad.  I would still watch reruns of the show well into adulthood because the show is the most enjoyable, family oriented thing to watch on TV these days, compared to the sea of garbage reality TV shows.

But this all changed in a matter of days when I saw video of Hannibal Buress’ now infamous rant.  And then came all of the women.  All of them had the same story of being drugged and raped.  So many women.  How did I not know about this when a woman sued him in 2005?  Maybe I wasn’t paying attention back then or maybe I was in denial that he would do such a thing.  As more women come forward, I say to myself “Who is this man?”  This is not something the morally upstanding Dr. Huxtable would do.  Or would he?  Dr. Huxtable was also a gynaecologist, which makes the whole rape thing even more creepy.

I really want the charges to be false, but if they are true, I hope the women get justice and can find closure.  But, if they are true, my childhood is ruined.

New Business

In business news, it’s been a good year for me.  This new journalism startup I have been working on for the last two years is starting to pick up steam with the possibility of going live in mid to late 2015.  The project will be focused on economic development in the Caribbean.  I also had the opportunity to work on two documentaries and instructed three media development courses for journalists from Senegal, Lebanon and Cambodia.
 

I got my certification in web design this year after months of learning and mastering four programming languages.  I created a test prototype Women Talking which gave me the opportunity to combine my journalism and programming skills.  I was invited to speak about interaction design at Columbia University and teach a web design class for a group of journalists from developing countries at UN Week.  I am also developing a brand new media development project that I will be announcing next year.

I also presented an instructional web design prototype at ATE PI, a conference for educators and policymakers looking for new ways to improve STEM education in community colleges nationwide.  It was an honor to be invited and play a role in how STEM is taught to future leaders in the field.

I launched a creative design studio within my company called Global Wire Design over the summer.  I hired three new employees for it.  Global Wire Associates as a whole is doing very well.  We have seen our highest profits ever this year.

As I go into my tenth year of running this business, I am grateful for my success and all the great people who helped me get to this point.  There were a lot of “haters” at the beginning who didn’t think I could do this, but I have proved them wrong.  When you put your mind to it, you can be successful at anything.  I am here and ready for whatever new challenge comes in the new year!

Girl Scouts, Digital Cookie & the Value of In Person Interaction

Girl Scouts using the new Digital Cookie platform. Image credit: Girl Scouts

The Girl Scouts have come a long way since the days I was selling cookies.  The original “girl power” group recently announced that it will now allows its girls to sell their famous cookies online.  The Digital Cookie platform allow Girl Scouts to create their own customized websites or mobile apps.

It was only a matter of time the organization would have to engage with e-commerce, since that is the way most people make purchases today.  Online marketing and sales are great skills to have, especially for young entrepreneurs.  I know looking back at my time with the Girl Scouts, I wished I could have utilized Facebook, created a website or run a Constant Contact email campaign.

However, the best and most important part of running a small business is the face to face interaction with a customer.  Talking to clients in person forces you to learn how to make a sales pitch.  When I sold cookies, I had to make the case for why a potential customer should purchase from me.

It’s about making eye contact, really listening to the customer and understanding what they want and what they can get from you.  Face to face interaction also means learning how to deal with rejection when a sale doesn’t go through and starting over.  These are all skill sets that you not only need to be an entrepreneur, but also the kind of people skills needed to survive in life.

While technology is a great thing, I also feel like today’s youth don’t have these people skills anymore.  Digital natives only talk in their own language via social media.  Even my own kids in my family seem to only want to talk to me via text message!

The other side of this issue are the safety concerns among some parents and privacy experts.  According to Digital Cookie, girls can choose to created a webpage on the platform with their picture and their first name.  The girls have the option to write a short letter on the page about their cookie campaign.  There is a concern that the girls could be exposed to online predators.  But most likely if the girls are already online using Twitter or Instagram, their online safety is already at risk.

I see this as a perfect opportunity for both the Girl Scouts and parents.  For one thing, the organization should maintain that the girls sell a minimum percentage of cookies through in person interaction, while learning e-commerce techniques through online sales.  Also, the Digital Cookie program should provide training for both the girls and their parents on how to stay safe online.

I think this new initiative is a great way for the organization to open a new chapter in its long history by being relevant to the needs of today’s young girls.

Why The STEM Economy Is Gaining STEAM

steamSTEM has a branding problem.

A couple of weeks ago I had my regular meeting with Cynthia and Keyshia, two students I am mentoring. In our latest gathering, I asked them if they had any thoughts on the role of the arts in STEM fields.  Both of them were confused at first and thought I was joking.  They didn’t realize that the arts played an important role in these traditionally technical fields.

I explained to them the roles a web designer and a web developer play in building a website.  I think a recent Ask GWA post really did a good job explaining this:

…To put it into a different context, let’s think of a car.  Web designers are in charge of how the car looks and feels, such as the color and design inside and outside, the shape and comfort of the car seats, the texture and use of the steering wheel and even the smell of the car.  Web developers deal with how the car functions, like making sure the engine works in relation to the steering wheel, brakes and the gas tank, fixing a bad muffler and even making sure the radio works…

The same can be said about the iPhone.  One of the reasons it is such a popular phone is not only because of its superior functionality, but also for its beautiful design.

I’m glad STEAM industries are getting more attention, especially in U.S. schools.  Below I found these two videos that talk about this growing movement.

Renowned graphic designer John Maeda discusses the role of the arts in technical industries.

Brent Bushnell and Eric Gradman, co-founders of the Two Bit Circus, talk about the STEAM Carnival.

Dilemmas in Media Development

News imageAs many of you know, I have been working on starting a news startup with a group of Jamaican journalists for the last two years.  I am a big supporter of media development.  I feel that I am lucky to live in a country where press freedom and democracy are upheld, and when I can, I try to provide as much support and resources to my counterparts in countries with limited reporting tools.

One of the members of this group, Jared Jameson, I first met on one of my first UN-funded media development projects I worked on in Nigeria over ten years ago.  Jared is a veteran photojournalist who has done fantastic work throughout the Caribbean and West Africa.  Four years ago he asked me to help him start an online news site focused on the northeastern part of Jamaica, mainly in the parish of Portland.  Most of the writers and photographers are from the area and the United States.  Portland is a major agricultural producer of coffee, mangoes, bananas and the national fruit, ackee.

You would think it would be easy to start a news website around economic development, but there is a reason it has taken two year to get this off the ground.  Some of our bumps in the road may be familiar to other media development practitioners, especially around money.

Investments – Getting investors continues to be a big barrier.  It is hard to get financial support for a media project like this because investors want to see how the product will work out first.  That’s a Catch 22!

Money for issues, not for growing independent journalism – Unfortunately, the little money that is available for media development projects is not used to develop long term, sustainable journalism, but rather for short term issue projects.

Write for pay – Of course writers should be paid for their work, but most of the time news startups in developing countries, money for content is not immediately available at the beginning.

Training & Resources – Even if there is some money to keep the news operations afloat for a while, who is going to be in charge of website maintenance? Who fixes the website when it goes down?  Who is trained to do this. In most small news startups of this nature, it might be one person doing everything.  It can be expensive and time consuming to hire and train more people.

Luckily for us, we are now in negotiation for a sponsorship right now that will help us get going by the end of 2015.  More to come on this soon!