About Talia Whyte

Posts by Talia Whyte:

Why I Loved Being A Census Taker!

Who would have thought the 2020 Census would have been both a joy and a sh*tstorm?

When I signed up to be a census enumerator around this time last year, I thought I was just making a difference in my community while making a little extra cash.  But after doing it, I came away from it with a lot more.

Because of the pandemic, everything about the census was done online.  I had to go through an eight-hour online training session.  I never met my manager, supervisor, or most of the other enumerators during my time with the census.  All of my interactions were done using a government-issued phone with them and any information I received from residents was inputted there.  I met great people from all walks of life.  I also lost a lot of weight walking between five to nine miles a day, as I don’t have a car!

The census is the largest peacetime project the federal government undertakes.  Every ten years, the U.S. Census Bureau counts everyone in the country.  The results are used to determine funding for resources in your community and congressional representation.  About half of census-guided funding goes towards Medicare!

Unfortunately, because the census ended early on October 15, a lot of people may have not been counted.  Let’s hope the Biden administration will consider finishing the count in the new year.  The 2020 Census cost $15 billion to undertake, which many elected officials think is already too expensive, so I don’t see a full-scale recount, but something should be done to complete it.

Let’s Dance

I am so exhausted from this election that I can’t write this week.  Instead, I am listening to music.  Dance with me!

 

Back To Local Politics

With the presidential election behind us, it’s time for the country to refocus their energies on local politics.  It was fun, but exhausting to follow this year’s election.  However, most Americans don’t realize that their locally elected politicians have a great affect on their everyday quality of life than anybody in Washington.

This looks like a great movie to check out.

No, Email Is Not Dead

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Questions Image Credit: AllThingsDSocial media has drastically changed the way individuals and organizations communicate with each other.  However, most recent statistics show that not only emails for internal communications still alive, but it is also evolving.

According to a Harvard Business Review survey using 2,600 workers, email is still considered “the most effective collaborative tool.”  Only 22 percent of respondents would like to see email “adopt a more social construction, using self-selected ‘followers’ and ‘friends.’” Yes, it is true that most email is spam these days; however, half of the respondents use their email as an online file storage system, a manager’s accountability source, and a document courier.

Additionally, eight out of ten mobile users check and send emails with their devices.  Over half of workers use their mobiles to check upon waking up from sleep in the morning or immediately after getting dressed for work.  That’s dedication!

As far as external communications are concerned, having a social media strategy is a great plan to have, especially if you are looking to expand your organizational brand and attract more supporters.  President Barack Obama set up a new standard of using social media to reach the masses and get elected in 2008.  But for all the social media work the Obama for America campaign did in 2012, did you know that his campaign raised US$690 million from email marketing alone?

From Businessweek:

…The campaign would test multiple drafts and subject lines—often as many as 18 variations—before picking a winner to blast out to tens of millions of subscribers. “When we saw something that really moved the dial, we would adopt it,” says Toby Fallsgraff, the campaign’s e-mail director, who oversaw a staff of 20 writers… “The subject lines that worked best were things you might see in your inbox from other people.  ‘Hey’ was probably the best one we had over the duration.” …Another unexpected hit: profanity. Dropping in mild curse words such as “Hell yeah, I like Obamacare” got big clicks. But these triumphs were fleeting. There was no such thing as the perfect e-mail; every breakthrough had a shelf life… Fortunately for Obama and all political campaigns that will follow, the tests did yield one major counterintuitive insight: Most people have a nearly limitless capacity for e-mail and won’t unsubscribe no matter how many they’re sent. “In the end, we had 18 or 20 writers going at this stuff for as many hours a day as they could stay awake,” says Fallsgraff. “The data didn’t show any negative consequences to sending more.”…

So there you have it.  Of course, technology trends are always changing, and email could eventually become a digital casualty to whatever those new trends are.  Nonetheless, email is here to stay (for now).

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